The Anchor Model

Capital that stays
anchored to something real.

While paper assets chase the next cycle, halo assets keep working: farmland, machinery, infrastructure. Physical, productive, and built to outlast the trends around them.

Asset-backed structuring
R100k+ capital floor
FSCA regulated
FR PLUS INVESTMENT
FR PLUS INSURANCE
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See the leak

What fees and inflation
are quietly costing you.

Generic math, your numbers. Not a projection on our returns, a picture of what you're currently losing.

R 150,000
R100kR2m
4.5%
1%9%
Over 10 years, this is
R 82,500
of quiet erosion, before a single market downturn. Illustrative only, based on the figures above. Full details confirmed once you speak with the team.
Show me what I could keep instead → Ready to apply? Invest now →
60 seconds. No obligation. A plain, personalised picture from the FR Plus team.
As seen on national TV
FR Plus on Ontbytsake
kykNET · DStv
Where we operate
FR Plus, Cradlestone Mall
17 Hendrik Potgieter Road,
Krugersdorp, Gauteng

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Signature moment

See exactly where
your capital would sit.

Not a promise on a page. Real provinces, real asset categories. Hover or tap a marker.

Asset region 01 / 06
Johannesburg, Gauteng
Asset classRetail stores & inventory
StructureAsset-backed, physical inventory
Service lifeDecades
StatusActive
HOVER OR TAP ANOTHER MARKER →
The difference

Most portfolios are
full of things that expire.

The Old Way

Paper & trend assets

Value tied to sentiment and market cycles
Obsolescence built into the asset itself
Nothing physical backing the number on screen
Performs whether you understand it or not
The Anchor Model

Halo assets

Produces whether markets are up or down
Service life measured in decades
Value anchored in something real, tangible, essential
Structured plainly enough to actually understand
The framework

What is a HALO asset?

HALO stands for Heavy Asset, Low Obsolescence. It is the quality screen behind the Anchor Model: the test every asset must pass before capital is structured against it.

H
H

Hard to fake

Physical stores, inventory, equipment and land. You can stand in front of it. It exists in the real world, not on a spreadsheet.

A
A

Anchored to real value

Capital is structured against assets with verifiable, tangible worth: titled equipment, physical inventory, productive operations.

L
L

Low obsolescence

The asset does not become technologically stranded. People will still need food, goods and working equipment in twenty years.

O
O

Operator-grounded

Run by people who operate in the real economy: stores, farms, enterprises. Operators managing assets, not screens.

Case study

Real operators.
Real assets.

The Anchor Model is built on real people and real assets. Here are two of them.

Chris Rossouw
Chris Rossouw
Former Springbok · Full-time farmer
After a career in the Springbok jersey, Chris Rossouw built his second act where the Anchor Model lives: on the land. Today he farms full time, working exactly the kind of productive, physical assets FR Plus structures capital against. His story featured alongside FR Plus on Ontbytsake (kykNET).
Charles
Charles, 35
Key Account Manager · Centurion
"It gave me the freedom to finally buy the bakkie I'd wanted for years."
Charles is a husband, a father, and a key account manager in the pharmaceutical industry. Like a lot of professionals, his capital sat in standard products doing quietly ordinary things. After positioning a portion of it with FR Plus, the return on that investment gave him room to do something he had put off for years.
Before
Capital in standard products. The dream bakkie on hold.
After
A brand-new bakkie, bought outright from the returns.
Charles collecting his new bakkie
Charles, collecting the bakkie
Meet the operators

The people behind
the Anchor Model.

FR Plus is run by people who work in the real economy, not a call centre. Here is who manages the capital.

Marisha Bijzet, Director at FR Plus
Marisha Bijzet
Director
Marisha works across the structure, the numbers, and the assets behind every position. Her focus is simple: that clients understand exactly what their capital is attached to, what the terms are, and how the structure treats them over time.
Christoff van Niekerk, Head of Capital at FR Plus
Christoff van Niekerk
Head of Capital
Before FR Plus, Christoff audited institutions in South Africa alongside chartered accountants and government auditors, and worked in private markets in the UK. Two educations in the same subject: what happens to money when nobody is watching it closely. That standard is what the Anchor Model is built on.
Reinhardt Erasmus, Head of Investor Relations at FR Plus
Reinhardt Erasmus
Head of Investor Relations
Reinhardt is the person investors deal with directly. His job is to take the guesswork out of the process: what you are entering into, what it is backed against, and on what terms, explained plainly before any decision is made. Structure first, never a sales script.
Why "Anchor"

One idea, held plainly.

No fractions to memorise. Just the mechanism, stated honestly.

01

Real, not paper

Every rand is structured against a physical, productive asset. Not a ticker, not a promise.

02

Built to last

Halo assets carry a service life measured in decades. What you hold in year one still works in year twenty.

03

Plainly understood

If you can't explain it back in a sentence, it's not the Anchor Model. Structure over spin, always.

Ready to invest with FR Plus?

Complete our secure online application to begin your investment journey.

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See where you stand

See what your capital could keep.

Drop your details and the FR Plus team will come back with a plain, personalised picture of what the Anchor Model would mean for your capital. No obligation, no pressure.

A clear read on what fees and drag are quietly costing you
Where asset-backed structuring would sit for your position
A real conversation with the team, not a sales script
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